Privacy Policy

Mexican Heritage Corporation Privacy Policy

Thank you for visiting Mexican Heritage Corporation’s (“Mexican Heritage Corporation”) Internet web site (“Site”) located at the URL www.vivafest.org. This Privacy Policy details certain policies implemented throughout Mexican Heritage Corporation governing Mexican Heritage Corporation’s use of personally identifiable information about users of our Site and users of services available through this Site (the “Services”).

Privacy Policy Updates

Due to the Internet’s rapidly evolving nature, Mexican Heritage Corporation may need to update this Privacy Policy from time to time. If so, Mexican Heritage Corporation will post a notice of the change and its updated Privacy Policy on our Site located at www.sanjosemariachifestival.com and we may send registered users an email, so you are always aware of what personally identifiable information we may collect and how we may use this information. If any modification is unacceptable to you, you shall cease using this Site and the Services. If you do not cease using this Site and the Services, you will be deemed to have accepted the change.

Information Collection and Use

You can generally visit our Site without revealing any personally identifiable information about yourself. However, in certain sections of this Site and when you use our Services, we may invite you to contact us with questions or comments or request information, contact us with feedback, participate in surveys, questionnaires or contests, signup for newsletters, classes or programs, or complete a registration form. Due to the nature of some of these activities, we may collect personally identifiable information that you submit to us, such as your name, email address, address, phone number, gender, paypal account information, and age or date of birth.

We may use your personally identifiable information to register you to use our Site and Services, deliver certain goods, services and information that you have requested, provide notices regarding services you have purchased, provide you with newsletters you have requested, register you for a class or program, and verify your authority to enter our Site, improve the content and general administration of the Site and our Services.

Children’s Privacy

Mexican Heritage Corporation recognizes the privacy interests of children and we encourage parents and guardians to take an active role in their children’s online activities and interests. This Site is not intended for children under the age of 13. Mexican Heritage Corporation does not target its Services or this Site to children under 13. Mexican Heritage Corporation does not knowingly collect personally identifiable information from children under the age of 13.

Cookies

We may use small text files called cookies to improve overall Site experience. A cookie is a piece of data stored on the user’s hard drive containing information about the user. Cookies generally do not permit us to personally identify you.

Aggregate Information

The Site may track the total number of visitors to our Site, the number of visitors to each page of our Site, browser type, and IP addresses, and we may analyze this data for trends and statistics in the aggregate, but such information will be maintained, used and disclosed in aggregate form only and it will not contain personally identifiable information. We may use such aggregate information to analyze trends, administer the Site, track users’ movement, and gather broad demographic information for aggregate use.

Disclosure

We may provide your personally identifiable information and the data generated by cookies and the aggregate information to the vendors and service agencies that we may engage to assist us in providing our Services to you. For example, we may provide your personally identifiable information to paypal to process your payments. We will disclose your personally identifiable information if we reasonably believe we are required to do so by law, regulation or in cooperation with any governmental investigation. We will not sell your personally identifiable information to any company or organization except we may transfer your personally identifiable information to a successor entity upon a merger, consolidation or other corporate reorganization in which Mexican Heritage Corporation participates or to a purchaser of all or substantially all of Mexican Heritage Corporation’s assets to which this Site relates.

Links to Third Party Sites

The Site may provide links to other Web sites or resources over which Mexican Heritage Corporation does not have control (“External Web Sites”). Such links do not constitute an endorsement by Mexican Heritage Corporation of those External Web Sites. You acknowledge that Mexican Heritage Corporation is providing these links to you only as a convenience, and further agree that Mexican Heritage Corporation is not responsible for the content of such External Web Sites. Your use of External Web Sites is subject to the terms of use and privacy policies located on the linked to External Web Sites.

When you register for a newsletter, program or class, you may be transferred to a third party’s site and the privacy policy of the applicable third party site applies.

Security

We may employ procedural and technological security measures that are reasonably designed to help protect your personally identifiable information from loss, unauthorized access, disclosure, alteration or destruction. Mexican Heritage Corporation may use password protection and other security measures to help prevent unauthorized access to your personally identifiable information.

Correction/Updating Personally Identifiable Information

Mexican Heritage Corporation provides you with the ability to review, correct and delete any of your user profile. If you wish to review or correct any profile information you have provided to us, you may submit a request to us at the contact email below or access your account online.

If you have any questions regarding this Privacy Policy please contact us via email at privacy@vivafest.org.

This Privacy Policy was last updated: December 4, 2007

This Privacy Policy is effective as of: December 4, 2007

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